David Bertoncini Autoway Toyota told me something I wanted to check. He said that “60% of shoppers buy only Toyota, no matter what.” Well, David, you were close. Toyota says the number actually 63%. These buyers only between different stores and buy Toyota does not consider other brands. JD Power and Associates said the main reason a customer buys a car from a dealer are: location, price and selection.

Why give these customers back to the store? Processing, price, selection and location.

Now, why these customers are not buying into your business? The treatment is the main reason, and that can be summarized in two words – games of pricing. Customers want the information that they asked to get in a timely question. If a customer wants a payment and interest rate, make sure they get it. If they know how much money for their fair wish. It is this lack of attention to needs of the customers that buy the same car to drive to from another dealer. Another problem with the customer, the selling pressure, there is this fine line of trying to close the business and too much pressure. I know I personally try my share of offers to blow hard. The dishonesty – Of course, another reason that we all heard in the automotive industry even hundreds. Customers do not want to deal with dishonest salesmen and managers. Guests can try too much, they will come and ask a question, they already know the answer to see if you are honest or you do not know the answer that you get to meet the information for her or her expectations a dishonest car salesman that make up the answer. Customers also hate the buying process is too long. In most stores will take about three hours to a sale to the seller of the driving session ended the game. In my opinion it is not too long of a purchase of something of this importance. Customers do not seem to share my opinion, and if a dealer takes the process into two hours or less on customer satisfaction survey is very high. The part of the process that the customers say, the longer the price negotiations. I would never let my sales to come and during the negotiations for more than three times to go, too, can be too. I think that’s why customers have begun using the Internet to buy their cars. Infiniti dealer body and is a manufacturer, that the way to sell cars via the Internet, opens. The automotive industry is evolving to meet you at a time?

Despite all the negative aspects, although the process takes too long, 44% of customers who buy a car from your business will try to return again to buy another one.